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Pet Project: How a simple idea transformed the pet industry - fur-ever!

by Jim Dougherty

ASIN: B0CK649W7L

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Despite skepticism from industry insiders, Jim remained steadfast in his determination to create a one-stop shop for all pet needs.

Customers were amazed to find a store where they could bring their beloved furry friends along with them. Local animal rescuers benefited from having a place to find homes for lost or unwanted pets - a huge win in reducing and eliminating euthanasia. Jim's fearless spirit and visionary mindset allowed him to transform a run-down warehouse into the now iconic PetSmart.

Discover the inspirational and captivating story in Pet Project: the groundbreaking success story of one man who turned his innovative pet retail concept into a thriving superstore.